News & Events
#035 – How To Market Your Retail Business
- 20th July 2018
- Posted by: Nicky
- Category: Episodes
When it comes to marketing a retail business, there is no doubt we are facing challenging times. That said, we still meet many retailers who believe that merely having a presence on a High Street is enough when it comes to marketing their business, but there is so much more to do.
In this podcast, we explore:
- Ideas on building loyalty with customers
- The six reasons why retail business is struggling
- Alternatives to cutting prices
- Raising your profile
- Adding customer value
Nicky Matthews is a practical hands-on marketer, with a career that includes sales, corporate business development, personal development training, marketing, and communications. As well as this, she has set up and sold a mail order limited company and chaired a local, national award-winning children’s charity.